While some donors will move from one -time donations to planned giving, not everyone has the same journey. Further, it provides nonprofits a path to move donors from lower levels of giving to greater commitment. What is a donor pyramid?Ī fundraising pyramid is a visual that categorizes prospects by their engagement level. Read on to see how to build one that will boost your campaign and help you exceed your goals. These structures also referred to as fundraising pyramids, are an accurate way to prioritize development efforts. This important step is building a donor pyramid. Are you starting a capital campaign? Then, missing this step could send your campaign down a rocky road.
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